Don't fit in. stand out.
BATH SPA SCHOOL OF BUSINESS AND ENTREPRENEURSHIP
Brand Positioning + Content Strategy + Content Development
Developing a brand from scratch is in itself a formidable task. Try doing it for an educational institution that doesn’t exist yet: no students, no faculty, and barely a campus. And so was thecharge for Bath Spa School of Business + Entrepreneurship. In collaboration with Moth Design, our team developed a strong brand messaging platform, as well as content for the university’s marketing materials and digital communications. Deliverables for the newbie university included a search piece to attract and engage students, a 16-page guidebook, and an online presence where students can learn, interact, and apply.
Creative Partner: Moth Design